A good start with your collection of diverse and ecclectic references- there's real promise and scope here for a strong solution.
Nexy key step will be finding a narrative and an illustrative approach to support the originality of your factual theme, (get this right and you could be on to a winner).
For a successful D&AD we have to get this approach right- can you propose several themes and we'll see which one 'sticks'. Ideas could be as diverse as:
* An 'indian' pastiche of Shameless (Channel 4) * Story told with print based evidence * A Bollywood spoof * A computer game spoof... ..get the ghist?
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A good start with your collection of diverse and ecclectic references- there's real promise and scope here for a strong solution.
Nexy key step will be finding a narrative and an illustrative approach to support the originality of your factual theme, (get this right and you could be on to a winner).
For a successful D&AD we have to get this approach right- can you propose several themes and we'll see which one 'sticks'. Ideas could be as diverse as:
* An 'indian' pastiche of Shameless (Channel 4)
* Story told with print based evidence
* A Bollywood spoof
* A computer game spoof...
..get the ghist?
GTS
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